The Project

The goal was to create a weather app with a target audience.

Project Goal

I love the ocean and visit every year. When there, I’m always curious about the tides and factors that affect the ocean where I swim. I wanted to build a weather app targeted towards surfers and other individuals who engage in ocean sports.

Results and Reflection

For this app, the color palette is a monochromatic blue. Since most water sport enthusiasts are fairly young (under 60), an Illustrative element seemed to fit with the surfer aesthetic but also with the beauty of the ocean. In addition to the usual information such as tide tables, wind direction, and lunar cycle, I included riptide safety which is important for everyone not matter experience.